With the focus on showing advertisers where their key demographics spend time on-line, Google’s AdPlanner empowers companies to build more effective messages. AdPlanner doesn’t do anything new or revolutionary. Normal demographic info will be available (gender, age, income, etc) and
supplemented by outside consumer like the rest of the metric industry. Google Analytics data [...]
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A Spears has reproduced barely 12 hours ago and a crappy sitcom remake(with Steve Carell power) tops entertainment news on Google Entertainment news. Attention well placed.
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Undoubtedly, when this blog is analyzed for entry into the annuals of history, many will wonder why the attentionblog.com received so little attention for 3+ months starting in March?
The “Mortgage Crisis” can have a very real effect on where you spend your attention. Especially when you work in a bank.
A renewed focus and new posts [...]
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There was plenty of noise floating around the blogosphere the last few days about a New York Times article where Billy Bragg claims that web startups should be paying him when they cash out.
Techcrunch responded by saying that the whole idea is nonsense and stating that:
Recorded music is nothing but marketing material to drive [...]
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I laugh and then I think. Multiple that by 59,000 views on Youtube alone and someone’s life may be saved. Thanks Moonwalking bear.
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Comdey plucks a strand within my being that other advertising ploys don’t. Sexual ads pluck a few down low while other advertising techniques don’t register at all. Attention principles are at work.
A large part of comdey is doing the unexpected. Mitch Headberg took observations to a different plane. Somehow, Dane Cook gets by without punchlines. [...]
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Marshall Kirkpatrick explores an angle on how Microsoft may be able to introduce itself as a player in the online information racket with his post How Microsoft Can Beat Google on the Web: Take User Data to the Bank.
Microsoft could beat Google by embracing services the same way Google has but simultaneously building a strong [...]
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Trying to focus your attention is tricky. A known in this equation is that the value of attention is relative to timing. Being able to concentrate on the moment is key. Coming home from work to a messy house, nothing ready for dinner, and a just-as-stressed spouse pull our attention in too many directions at [...]
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A group of loosely organized web users took what they viewed as “internet cenorship” and turned it into nationwide demonstrations outside of Scientology churches, denial of service attacks on their websites, publication of [...]
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Seth takes up the cause of free, and attention in MAY I HAVE YOUR ATTENTION PLEASE!
The most precious commodity on a monetary basis is attention.
Well said.
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Todd McKinney
Eric Wagner
